When Scottish Action for Mental Health (SAMH) asked us to lead their Christmas campaign, we knew the huge responsibility that came with it.
It’s well-documented that we are facing a national mental health crisis amongst young people, so the message had to be powerful yet sensitive. And with some stark statistics around young mental health in Scotland alone, together with an increase in demand for support services over Christmas and the challenge in funding that support, the proposition was clear.
With tailored segmentation and price points for different supporter groups, as well as a cold mailing to targeted areas, we were able to reach a wider audience to draw greater attention to the crisis, inspire action and raise much needed funds to support their vital services.
We’d love to work with you too!
You know your charity and we know fundraising – let us show what’s possible when we bring our expertise and experience to the table. We’re eager to talk about your charity’s future.