News

The latest goings on in our world

Keep it on the Regular

Keep it on the Regular

The most effective fundraising proposition will make it easy to ask prospects to support your charity’s needs and align with their own interests.

How to Work with a Fundraising Agency

How to Work with a Fundraising Agency

The clearer and more specific your objectives and parameters are from the start, the easier it will be for the agency to understand what you need – and give you a response that makes sense.

Fundraising and Marketing: the yin and yang of good collaboration

Fundraising and Marketing: the yin and yang of good collaboration

Fundraising and marketing can’t be separated – they’re integral to one another. If you’re a charity, you can’t fundraise to the best of your ability without marketing to promote your fundraising activity. And, as a charity, you can’t market without fundraising being a central to your communications.

The Perils of Only Having a Plan A 

The Perils of Only Having a Plan A 

Do you ever feel like you get halfway through your own ‘expeditions’ only to end up stuck? You thought you did everything right – you charted the perfect course, got the best shipmates, gathered and stored heaps of coffee and biscuits to see you through several winters.